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Thread: Are you really allowed to do this with adsense?
Are you really allowed to do this with adsense?
user name
 2006-04-18 17:27:50 
Jon Tara wrote:

> It would appear that Google has already banned them.

Nope. I am still getting ads clicked on at www.go-4-best.com
coming in
- 4 today so far. I could be getting conversions from these
(although I
doubt it) but how would I know they came from this site
anyway.

> It took a bit of poking around to see just what they
are doing.
>
> They have text formatted to look like ads, leading to
off-site
> "articles". Calling them articles is a bit
of a reach, though.
>
> Interspersed with the "ads" linking to
"articles" are Adsense blocks.
> They are currently empty, though, so Google must have
caught on and
> stopped serving ads to this site.

That is what I thought but I had not seen
http://www.google.co
m/domainpark
this.

Martin


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Are you really allowed to do this with adsense?
user name
 2006-04-19 15:19:21 
Wow, I cannot believe that. I read http://www.google.co
m/domainpark and
can't believe it.

I guess I will have to set our content bids to be very low.
If the ads
don't get shown, they don't get shown. The bigger question
is this: How
can we, as advertisers, prevent our ads from showing up on
these
useless domains?

On a personal note, who would go to a parked domain? I've
seen 'em, but
have yet to figure out what they do other than take up
bandwidth.

Pete


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Are you really allowed to do this with adsense?
user name
 2006-04-20 07:44:01 

  


  

    

On 19/04/06, bolchazy.com">petebolchazy.com <bolchazy.com">petebolchazy.com> wrote:


Wow, I cannot believe that. I read http://www.google.com/domainpark and
can't believe it.

I guess I will have to set our content bids to be very low. If the ads

don't get shown, they don't get shown. The bigger question is this: How
can we, as advertisers, prevent our ads from showing up on these
useless domains?

Currently the only ways I know are to a) disable content network or b) add these sites to your exlusion list  (which is i) a pain and ii) limited to 500 sites).


On a personal note, who would go to a parked domain? I've seen 'em, but
have yet to figure out what they do other than take up bandwidth.


Pete, you'd be surprised.

Firstly, note the bit about "If your sites generate more than 750,000 page
            views per month"; and the "using Google's semantic technology
          to "understand"; the meaning of each domain name". Basically if you have a domain which is getting lots of hits regardless of content or your domain name can infer some meaning. For instances, lets say 
bignamedomain.com was up and running with content then was sold and parked, or maybe bignamedomain.com is just a domain people might type if they are after "bignamedomain&quot;s. In the first case, google still directs traffic to 
bignamedomain.com because it trawled content on it and in the second case people go there anyway. In the semantic case, you may be parking fastcars.com
. with the obvious implication. What I see a lot of in my logs is this scenario:

User searches on google for widgets and a link comes up in the search results
for widgets.com (not an ad). The user clicks on the link and gets to a page full

of adverts on a site which clearly has no content other than adwords. Unbelievingly
some people then click on an ad. I know this because my logs show pagead2
google syndication, the name of the site with all the ads and a ref= which shows

the user was on google search originally. I don't think I want these.

What also annoys me is this situation:

user searches for "free widgets&quot; and does not get my ad because I have a negative on free (-free in the keywords list). They click on a link which is 
freewidgets.com which is all about free widgets but because it is all about widgets my ad shows on their site (the -free does not work on the content network). User then clicks on my ad because in the context they are in (on a free widgets site) they are after a widget and think they are free, then discover my widgets are not free and I get nothing. I know someone is going to say make sure the ad contains a price or something like that but the "free" example is only an example, I have others which are not as straight forward.


As a result, I'd say the content network is rather dangerous unless you understand it and know what you are doing.

Martin
-- 
Martin J. Evans
Wetherby, UK


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    Are you really allowed to do this with
adsense?
  


  

     user name

     2006-04-20 15:00:15
  


  

    
Martin,

Thanks for the info.

Sounds like it would be better for my company just to have
the content
network disabled for the time.

We run a pretty low budget to a narrow market, and I know
the boss
wants the ads to show up on searches. I'd rather spend the
money how he
wants it spent, if I don't understand the content network
myself.

Maybe in the future, when I understand the content network
better, I"ll
jump back in.

Again, thanks.

Pete


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