List Info

Thread: AdWords Trademark Policy (Part 2 of 2)




AdWords Trademark Policy (Part 2 of 2)
user name
2006-12-15 18:45:22
In part one of the AdWords Trademark Policy series, we reviewed the trademark complaint procedure and also answered some of the common questions asked by trademark owners. Today, we will answer the two most common questions asked by advertisers who would like to use trademarked terms in their ad text or keywords lists. Here they are:

My ad was disapproved per your trademark policy, but I should be able to use the trademarked term "Blue Widgets" in my ad because I actually sell the product Blue Widgets on my website. What gives?

We monitor the use of a trademark because the trademark owner has filed a complaint. For ads targeting the US and Canada, we will review ad text but not keywords. For ads targeting regions ou tside the US and Canada, we may review both your keyword list and ad text for trademarked terms per the trademark owner's complaint.


If you believe that you are authorized to use the trademark term in question, please contact the trademark owner directly to resolve your dispute. If the trademark owner approves your use of the trademark term, we will need to receive written confirmation directly from the trademark owner in order to authorize your use of the trademark.


I am an official dealer of Blue Widgets and the company said I could use the trademark in my ad text. Are you sure this isn’t a mistake?

As mentioned above, we will not allow the use of a trademark term according to the parameters of the trademark complaint filed by the trademark owner. Therefore, unless the trademark owner specifically grants you permission to use their trademarked term by contacting our Trademark team, we are not able to approve the use of the trademark in your AdWords ads. (Instructions on how a trademark owner can contact our Trademark team can be found in part one of this series.)


We hope this series has helped clarify our trademark policy as it applies to AdWords ads. Please keep in mind that this policy only applies to AdWords ads and not Google search results.



--
Posted by Inside AdWords crew to Inside AdWords at 12/15/2006 10:43:00 AM
--~--~---------~--~----~------------~-------~--~----~
You received this message because you are subscribed to the Google Groups "Inside AdWords" group.
To unsubscribe from this group, send email to inside-adwords-unsubscribegooglegroups.com
For more options, visit this group at http://groups.google.com/group/inside-adwords
-~----------~----~----~----~------~----~------~--~---
Problem with counting
user name
2006-12-18 21:20:22
On Mon, 18 Dec 2006, Scott Lanning wrote:

> What's returned by methods in Bricolage depends on
context.
> In list context, returns a list of objects. In scalar
context,
> returns an array reference.
>
> I don't know anything about Template Toolkit
> (other than it seems like an abomination of nature,
IMHO).

I think the same about Mason. YMMV 

Anyway, the answer, for those who may wish to use the TT
burner, lies in
the way that TT evaluates list context. The story->list
method is never
evaluated in scalar context (due to TT internals) but TT
auto-vivifies
arrays into arrayrefs when there are more than one. This can
cause
problems when you have only one result because TT does not
turn this into
an arrayref.  The canonical way to work around this in TT is
to call the
list vmethod on the scalar which turns it into a one element
list. Then
the size vmethod works as expected.

Unfortunately real methods take precedence over virtual ones
so calling
list on one ::Story object actually calls the ::Story::list
method (with
no arguments, returning all stories) instead of the list
vmethod.

Which is a bit suboptimal. We're still not quite sure what
the right way
around this is.

Simon.

-- 
Digital Craftsmen Ltd
Exmouth House, 3 Pine Street, bond. EC1R 0JH
t 020 7183 1410 f 020 7099 5140 m 07951 758698
w http://www.digitalcr
aftsmen.net/
[1-2]

about | contact  Other archives ( Real Estate discussion Medical topics )