Hi Charles,
>> From: Hugo Cisneiros <hugo devin.com.br>
>> So I suggested (and I'm bringing this discussion
here) to extend the Logo
>> Guidelines to create Sub-Projects Logos, like for
Fedora Extras, Fedora
>> Documentation, Fedora (Brazil), Fedora (France),
and so on. The current
>> guidelines does not allow us to do this in a pretty
way because of the
>> "clear
>> space" rule. What do you think?
>
chasdsilveroaks.com wrote:
> No.
> With identity management, there can be only One True
Way. Variation is
> confusing and dilutes the identity as one other poster
already mentioned.
Actually, this is *not* true with respect to what Hugo is
suggesting. For example:
http://www.rpi.edu/dept/NewsComm/graphics/do
wnloads/pdfs/toolkit.pdf
Look at pages 8 & 9 of the Rensselaer Polytechnic
Institute brand book. A
university is a large organization made up of many
sub-organizations - schools,
departments, research labs, etc. RPI's brand guidelines (as
most universities'
and large corporations') recognize that they must apply to
many disparate
sub-organizations that share the same 'brand' and have
guidelines for
incorparating the use of their logo for those
sub-organizations.
This concept of 'sub-logo' guidelines actually not that
uncommon in brand
design, and it would be nice if such sub-logo guidelines
could be specified for
Fedora's logo. I think Hugo's idea is a great one. These
guidelines could be
used for Fedora groups in specific locations, as Hugo cited,
and also for Fedora
projects, e.g. "Fedora Documentation Team,"
"Fedora Marketing Team," etc.
Fwiw, I think Diana's banner for the wiki using the new
logo is an excellent
look for such a sub-logo [1]. I do understand that the
'sub-logo' logotype is
the same as the 'fedora' logotype, which is proprietary
and would make it costly
for would-be contributors to design these logos for their
sub-organizations. So
perhaps the URW font (I don't remember the name offhand)
could be used with the
same treatment (maybe a bit lighter blue) that Diana used.
[1] h
ttp://people.redhat.com/dfong/flogo/newHeaders.htm
~m
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