Cleaner looking converts from PostScript?

I'm currently using ImageMagick to, among other things,
convert PS printer 
files to GIF for web viewing (I know PDF would be better,
but I have my 
reasons for wanting GIF).  The end images come out readable,
but the text 
really doesn't look very clear.

Right now I'm just using "convert in.ps out.gif"
to do the conversion.  I 
have a sample image posted at http://ww
w.pikevillehospital.org/sample.gif - 
it's a standard Windows Printer Test Page.

What options can I try to get a higher quality (more
readable) conversion?

Scott Spearman
Programmer
Pikeville Medical Center
scott.spearmanpikevillehospital.org
Phone: (606) 218-4660 

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