***APOLOGIES FOR RECEIPT OF DUPLICATE POSTINGS***
Friends/
Google and Friends to Gang Up on Facebook
By MIGUEL HELFT and BRAD STONE
SAN FRANCISCO, Oct. 30 — Google and some of the Web’s
leading social networks are teaming up to take on the new
kid on the block — Facebook.
On Thursday, an alliance of companies led by Google plans to
begin introducing a common set of standards to allow
software developers to write programs for Google’s social
network, Orkut, as well as others, including LinkedIn, hi5,
Friendster, Plaxo and Ning.
The strategy is aimed at one-upping Facebook, which last
spring opened its service to outside developers. Since then,
more than 5,000 small programs have been built to run on the
Facebook site, and some have been adopted by millions of the
site’s users. [snip]
[snip]
“It is going to forestall Facebook’s ability to get everyone
writing just for Facebook,” said a person with knowledge of
the plans who asked to remain anonymous because he was not
authorized to speak on behalf of the alliance. The group’s
platform, which is called OpenSocial, is “compatible across
all the companies,” that person said.
[snip]
The alliance includes business software makers
Salesforce.com and Oracle, who are moving to let third-party
programmers write applications that can be accessed by their
customers. The start of OpenSocial comes just a week after
Google lost to Microsoft in a bid to invest in Facebook and
sell advertising on the social network’s pages outside the
United States.
[snip]
[snip]
For now, however, Facebook has become the preferred platform
for software developers. By teaming with others, Google
hopes to create a rival platform that could have broad
appeal to developers. A person briefed on the plans said the
sites in the alliance had a combined 100 million users, more
than double the size of Facebook.
[MORE]
[ http://onlinesocial
networks.blogspot.com/2007/10/opensocial-facebook-watch-your
-faceback.html ]
Enjoy!
/Gerry
Gerry McKiernan
Associate Professor
Science and Technology Librarian
Iowa State University Library
Ames IA 50011
!!! Social Networking is People !!!
[ ht
tp://www.facebook.com/p/Gerry_McKiernan/16926735 ]
Iowa: Where the Tall Corn Flows and the (North)West Wind
Blows ...
[ http://al
ternativeenergyblogs.blogspot.com/ ]
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