line at .
"VholdR is tough," says Godoy, "So why baby it? Out on the road it goes
to do its job: capturing and sharing the excitement of action video!"
Twenty20';s VholdR ()
weighs just a few ounces, fits in the palm of your hand, but it's
armored: with its brushed aluminum body the camera works in rain, snow,
and mud. VholdR records video to an internal SD card. Small grooves on
VholdR's body are designed to couple with various mounts so the camera
can be used anywhere--or even worn. A single on/off button makes VholdR
the ultimate in simplicity to use, even with gloved hands. Easy-to-use
software quickly organizes the video and offers a "Click-to-Share"
option to post the video online.
For years, sports enthusiasts captured video in motion with helmet
cams--a nice name for a mess of lenses, wires, and batteries strapped
to their heads. The heavy and unbalanced contraptions were cumbersome,
and always expensive. Sharing the video online didn't risk life or
limb, but it did require hours of tedious editing and uploading. The
target of the uploaded video was usually a social networking Web site,
where friends and family could watch the recorded athletic exploits in
awe--and safety.
"Now," says Barros, "VholdR's 'Hands-free Shoot, Click-to-Share' design
will make shooting and sharing video in motion easy for everyone, even
the Dad who wants to record the excited faces of his family from the
front seat of the corkscrew roller coaster."
But, to test VholdR';s prowess, the first videos will come from some extreme environments:
? On November 23-24, VholdR will spend time capturing the action at the
Day in the Dirt Motocross Grand Prix, held at the Los Angeles County
Raceway. A Day in the Dirt is presented by Troy Lee Designs and Elrod
Racing, and hosted by the Hollywood Stunt and Film Community. The
unique Grand Prix course includes asphalt, a huge pit to drop into and
fly out of, and a motocross track designed for maximum thrills.
? On November 29, VholdR meets Ryan Clark near Waddell, Arizona. Clark,
a member of the Solitaire motocross team, recently added his name to
the prestigious Montreal Supercross winner';s list.
? On December 1, VholdR will arrive in Moab, Utah, for some
four-wheeling in Pritchett Canyon, some biking through the canyons, and
to catch the action of free-climbing some red rock walls.
? On December 3-5, VholdR arrives at the headquarters of the United
States Ski and Snowboard Association (USAA) in Park City, Utah. The
USAA is an Olympic sports organization dedicated to fielding the best
skiing and snowboarding teams in the world. VholdR will catch up with
some of them and hit the moguls.
? On December 7, VholdR will catch up with Daron Rahlves at Sugar Bowl,
near Lake Tahoe, Nevada. Widely regarded as the most successful
American downhill speed ski-racer of all time, Rahlves should capture
some exhilarating VholdR video.
? On December 12-13, Vholdr will be in Portland, Oregon. In-town bike
riding is one the agenda, with a visit to the ski and snowboarding
slopes at Mount Hood.
"We are posting all of the first-ever VholdR videos online," explains
Barros, "so that people can see the quality of VholdR video, and the
merits of it's rugged, hands-free design. VholdR was designed to shoot
and share exciting action video. This is only the beginning. Our video
sharing site will be unique, because the videos our camera owners will
upload will be unique. The community of people on our Web site will be
sharing something special: videos episodes from inside the
action--their experiences from their point of view. We expect to see
some amazing things."
VholdR will ship with "Click-to-Share" software that automatically
uploads video to the Twenty20 Web site and YouTube. Twenty20's video
sharing Web site, VholdR.com, is expected to be as unique as it's
camera.
Seattle-based Internet startup Twenty20 invents easy ways to "Shoot and
Share" video in motion. Twenty20 products are sold through a network of
sports retailers and also online. For more information, visit .
Contact: Marc Barros, CEO, Twenty20 Inc., Seattle, WA, 866-397-6920, marc 
twenty20corp.com,