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Thread: Personalized Response Landing Page for Direct (postal) Mail




Personalized Response Landing Page for Direct (postal) Mail
user name
2005-12-30 17:27:40
I'm having trouble putting my finger on exactly what I'm
looking for to
do this.  I want to do this with php & mysql

A direct mail (postal) campaign will mail out.

On each mailed item there will be a specific response code
for the
recepient to enter into a web form to get data on the
mailing or the
location nearest them.  The idea is that the code from the
printed mail
item will correspond with the nearest geo-location to that
person's
address.  I'll have all the location/pricing data stored in
a mysql db.
 When the code is entered and the form submitted the proper
information
will show in results.

I want the results to show not as search results might but
to simply
change the page text to what the direct mail recepient
entered.  An
almost personalized page for the visitor.

Tracking the response would be bonus and quite useful too...
but how?

I want to code it myself and not leave it to a paid service
that does
the same thing.  Mindfire is one.

I imgaine this concept is easily accomplished yet I've got
nothing to
start with to find resolution. (I'm self-taught so yes,
there are holes
in what I know... please help!! *grin)

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