Ad Rotation: Slight Wording Change?

I'd noticed this on a couple of campaigns. I thought it was
me going
mad. Some ads are being strongly favoured, even though they
have
"rotate ads" switched on.

I even went into the campaign to check that I hadn't changed
the
settings. Some were split 70/30 over the same time period
(which isn't
even "rotate ads more evenly" in my book!)

I only have "google search" and "search
network" turned on - I'm not
even using "content network" ... Aghhhhhhhhhhh


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Hi guys

Uneven rotation - check that the adverts with low impression
rates have
passed editorial review. If you use ""
in the destination
URL, then web server log files will show which advert was
used (AdID).
If you don't see the Search Network sites (non-Google sites)
in the
list of sites for that advert, it hasn't been reviewed. Ask
for an
expedite.

If, say, 2 in 3 adverts aren't reviewed, then one advert
will
accumulate all the Search Network impressions and the other
two will
split the Google Search Pages with the third advert.

Cheers, JeremyC.
--
Merjis : editorial review is poorly documented by Google,
but critical
to understand AdWords : http://blog.merjis.com/


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